Lay the fabrication of opportune Social media marketing services strategy
Social media marketing services play an essential role in making a steady customer value journey to build good relationships with new customers and turn it into loyal permanent repeat customers as well. It is not a single step strategy, but it needs eight steps to get completed.
A
person knowing this hardcore strategy for social media marketing services can make his business outgrow better more than anyone as the
purpose of marketing is to move customers subtly through each phase of the
customer value journey.
Customer
value journey:
The
strategy based on eight levels proves to be very useful for people with an aim
to increase their sales or business through Social Media
Marketing services.
Level
1:
The
first level is known as the level of awareness that comes before selling
anything. For doing business online, people should know that you do exist so
that they consider you an option. Nobody is born knowing even about Apple or
Microsoft and thus needs awareness at any point. For example, before purchasing
hosting, people first check the packages companies provide.
Level
2:
Here
the level is known as engagement. After making awareness, the prospect might be
aware with you, but he may not trust as he does not know who are, either you
are trustworthy or not, and many more! At this level, you start to develop
pleasant conversations with prospects to make them feel relaxed by providing
information as well as entertainment.
Level
3:
Now the
third level is known as subscription level. After the successful engagement, it
might be possible that you may convince the person somehow to take your
services, but what if you lost the contact information of that person? How are
you going to contact him again? So you need to get all the information needed
at this stage.
Level
4:
The
fourth level is to convert where you employ; the entry point offers to make
sure to make them convince to invest large amounts of money.
Level
5:
The
level where you excite the prospects. Make sure that you use getting a good
experience with the transactions. Give them the ethical values of all previous
transactions.
Level
6:
The
ascend level where you need to make the prospect permanent. Try to keep in mind
that it is easy to give services to existing customers rather than creating a
new customer. So do not focus on earning for the very first time and try to
provide the best services possible to make them regular customers.
Level
7:
The
next level is to advocate the services. Get an advocate who gives positive
vibes.
Level
8:
The
promoting level where you need to promote the Social Media
Marketing services by making your previous customers convince to share
their pleasant experience with you.
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